TV LAWYER ADVERTISING WITH 1-800-HURT-911®

& refer out the rest!

Is your Personal Injury law firm interested in lawyer advertising for aggressive growth?

Limited Time Offer: $50,000 of TV commercials license Free!

Exclusive Serious Injury Alert^sm system, Free!

When you're HURT in an accident call 911...  then call 1-800-HURT-911

(This slogan is in our TV advertising)

Advertise this slogan before your competition does!

Interested in billboard advertising for your law firm?

HURT in an accident?

1-800-HURT-911

Attorney Advertising Billboard in Dallas, Texas, (billboard by Clear Channel)

Put a billboard ADVERTISING YOUR LAW FIRM on your highway!

 HURT911 home

or Call Phil Franckel toll free: 1-877-367-6966

Vanity telephone license rates and a list of TV Broadcast Markets (DMA)

• 1-800-HURT-911® is the most cost effective personal injury lawyer advertising Program for law firms seeking aggressive growth.  Ask me why it is up to 10 times more cost effective than other lawyer advertising.

• 1-800-HURT-911 is the most memorable toll-free telephone number for lawyer advertising.  Which can you remember after a TV commercial 1-800-487-8911 or 1-800-HURT-911?  If you ask ten people if they've seen 1-800-HURT-911, it is likely that all ten will tell you they've seen it on TV.   No one will ever forget it.  A personal injury law firm advertising our toll free number will substantially increase their case load.

• With only 4 letters, it's easier to dial than a number with 7 or 8 letters and is less susceptible to misdials.

• 1-800-HURT-911 has proven to only bring in personal injury accident calls from TV advertising, while other 800 numbers, generic to law, produce many calls unrelated to accidents such as landlord-tenant, traffic tickets, divorce, and bankruptcy.

• We give you FREE use of 16 available TV commercials.

• One personal injury client can pay for years of advertising our 1-800 toll-free telephone number!

• 1-800-HURT-911 is EXCLUSIVE for your ENTIRE TV Broadcast Market.

• 1-800-HURT-911 is available for personal injury law firm advertising on a first-come, first-serve basis.  Law Firm TV Advertising Territories are going FAST!  30 of the 210 available territories have already been licensed.  Reserve your TV advertising territory right now or Call Phil Franckel at 1-877-367-6966.

Exclusive Benefits When you Advertise 1-800-HURT-911® for Your Law Firm :

• Two Month auto renewing or Long Term Advertising Contracts available at YOUR option!

• Right of first refusal to keep your TV advertising territory for as long as you want.

• NO set up fees or termination fees!

• The only fairly priced toll free lawyer number for TV advertising based on your territory's population!

• You retain the exclusive advertising rights for your ENTIRE territory - without having to share with 35 other personal injury attorneys!  Want to share?  Just find a partner & we will route all accident client calls per your instructions!

• ALL CALLS RING DIRECTLY IN YOUR OFFICE, so you get EVERY case!  and you can be sure the call is answered promptly and competently!  All calls are routed and billed directly to your office by the telephone company with NO mark ups at only $0.10 per minute with 6 second rounding, no call minimums so hang-ups only cost a penny or two.

• Includes FREE web site listing with FREE search engine optimization for your territory, worth thousands of dollars.  HURT911.org receives thousands of unique visits every week and is the ONLY Personal Injury Attorney Directory on the internet with valuable focused content for anyone HURT in an accident and a matching 1-800 number!

• Advertising discounts available for multiple TV markets.

• We are not a franchise, so you can use any TV advertising agency you choose, but we want you to be successful and, if you need help, we can refer you to specialized call answering centers and advertising agencies such as Inter/Media Advertising, the largest direct response advertising agency in the country for Broadcast TV, Cable TV, Radio, and Billboard advertising, everything to ensure your success!

• Sign up or call for more info now!  Call Philip L. Franckel toll free: 1-877-367-6966 or 516-621-9399  email: HURT911®

Check out 1-800-TRUCK-ADS® mobile billboards for Lawyer Advertising

What is 1-800-HURT-911® and www.HURT911.org?

1-800-HURT-911®  is a practice building service for attorneys. Victims HURT in an accident call 1-800-HURT-911 or visit our web site, to find an attorney.  Participating attorneys provide a free consultation. This free consultation may be over the telephone, in person at your office or at the prospective new clients’ address. Where the consultation takes place and for how long is completely at the discretion of the attorney.  

NOTE:   WE DO NOT CHARGE FOR REFERRALS.  This is not a referral service or franchise. 1-800-HURT-911®  is simply a memorable toll free telephone number for which you pay a monthly fee to use and advertise as your own number.  HURT911®org is a web directory, essentially the same as a listing in a telephone directory.  The difference is that HURT911®org is a virtual directory exposed to millions on the web rather than just a small community like a telephone book.  Lawyers advertising with 1-800-HURT-911 will receive a free exclusive listing on the web site directory for each county in your territory.

A participating attorney will secure one or more territories. A territory is defined as one entire TV broadcast area consisting of several counties.  Attorneys securing a 1-800-HURT-911® toll free telephone territory hold an exclusive in their area and directly receive, in their own office, every telephone call dialed into 1-800-HURT-911 from within their territory. In addition, you will receive a FREE web site banner advertisement for your territory. 1-800-HURT-911® now appears in the top real search listings of Yahoo and Google for many search terms such as "tv advertising law firm" and we expect to run out of available exclusive territories very quickly.  30 of the 210 available territories have already been licensed.  Territories are exclusive and available to only one law firm per TV broadcast area, on a first-come-first-serve basis!  

HURT911.org® will be optimized for accident cases in each licensed territory so that you will start receiving calls from people searching on the web in your area.  You get this service worth several thousand dollars entirely for free.

The 1-800-HURT-911 telephone number is so easy to remember that prospective clients have been calling without advertising! The public has been seeing other ads on TV and somehow incorrectly remembering the number they saw as 1-800-HURT-911. The first prospective client called only hours after 1-800-HURT-911 was connected and I thought the call was a friend playing a joke on me! When I asked him how he got my number, he said his wife saw it on TV (but I didn't have a TV ad airing and it was the first day I had the number).  It's one of the easiest numbers to remember due to familiarity with the fact that you call 911 when you're HURT.  It's easier to dial since there are only four letters in the number, instead of seven and HURT is easy to spell (Everyone can spell HURT, but some people don't even know how to spell attorney or lawyer). Imagine the success you can have when you advertise the number for your office!

ONE CLIENT CAN PAY FOR A LIFETIME OF USING 1-800-HURT-911 !   If you are interested in using our toll free telephone numbers, at very affordable rates.  To sign up or for more information, please call Phil Franckel toll free: 1-877-367-6966 or 516-621-9399 or email: HURT911®  

HOW DOES IT WORK?

1-800-HURT-911®  Calls are instantly routed by the telephone company's computers directly to your office using your existing telephone line and equipment.  We do not screen or intercept your calls.  Injury victims see your TV, Radio commercial or Billboard, call 1-800-HURT-911® and your office phone rings instantly!  Since you will use 1-800-HURT-911® exclusively in your area, you will receive substantially more calls than with other 800 number television programs.  You can arrange for after hours and weekend calls to be answered by a highly specialized call answering service.  We can recommend a few call centers that specialize in answering calls from TV commercials with 800 numbers, including one that specializes in personal injury intake call answering.

ONE CLIENT CAN PAY FOR A LIFETIME OF USING 1-800-HURT-911® !   If you are interested in using our toll free telephone numbers, at very affordable rates.  To sign up or for more information, please call Phil Franckel toll free: 1-877-367-6966 or 516-621-9399 or email: HURT911®

WHAT IS A TOLL FREE MNEMONIC VANITY TELEPHONE NUMBER?

Toll free numbers began with the area code 800.  Recently these numbers ran out and other toll-free area codes were added such as 888, 877 and 866.  Since the 800 area code has been in use for many more years than the new ones, people have a tendency to dial 800 when they see an advertisement with a telephone number that has one of the newer toll-free area codes.

A vanity or mnemonic telephone number is similar to a vanity license plate.  It is a telephone number that is easy to remember because it spells something  Telephone numbers have an area code and 7 digits which can be used to spell something.  Some vanity numbers have more than 7 letters which works, but makes it more difficult for customers to dial since there are more letters to convert to numbers and the customer never realizes that the number has more letters than needed.  An example is 1-800-MATRESS ("leave off the last S for savings" is their slogan).  This slogan was designed so that the customer would realize that they would only have to convert 7 letters instead of 8.  Another example is 1-800-ATTORNEY.  Better numbers have only seven letters.  Even better, is a number that has a combination of letters and numbers where the combination is easy to remember.  The reason, is that people have difficulty dialing when they have to convert letters to numbers on the telephone keypad.  The more letters, the easier a customer can become frustrated and give up trying to dial or make a mistake in dialing.  An example of a toll-free vanity telephone number with a combination of 4 letters and 3 numbers, which is very easy to remember is 1-800-HURT-911®.

VALUE OF TOLL FREE VANITY NUMBERS vs. TOLL FREE NUMERIC NUMBERS:  

• By using a vanity toll free phone number, you can increase your TV advertising effectiveness by as much as 300% after two years of advertising.  Radio and billboard advertising effectiveness can be increased by as much as 14 times immediately.

• According to Response Marketing Group, the results of a study, focusing on the use of toll-free numbers in radio advertising, show that an advertisement using a toll-free vanity number (a number that translates into words for easy recall) yields 14 times more phone calls than an advertisement using a toll-free numeric number. Sixty-seven percent of these calls are local calls (originating from the same area code).  

• According to Response Marketing Group, 800 numbers are more effective than 888, 877 and other prefixes; 100% of numbers advertised in Super Bowl XXXV were vanity numbers; 85% of the vanity numbers advertised used the 800 prefix.

• Prodigy Internet produced a 25% greater response with longer recall (over a 24 hour period), and significantly increased customer retention, when testing its 1-800-PRODIGY vanity toll free telephone number against a 1-800 numeric toll free telephone number in a television campaign. Operations managers reported that 1-800-PRODIGY provided an ease of use and access of service that substantially exceeded the initial response, extending the sale into a customer. 1-800-JEEP-EAGLE, initiated during a Super Bowl and resulted in increased response and an elevated caliber of respondent, both more inclined, and more financially qualified, to buy - plus a 50% conversion rate: within 12 months of the initial call to 1-800-JEEP-EAGLE.  50% of callers bought a vehicle from Jeep Eagle.  That's an amazingly high conversion rate on a very high-priced item.  Bally's Health and Fitness' call center manager raved that their 1-800-WORK-OUT and 1-800-FITNESS callers "were raising their hands, asking to buy."  Obviously, the value of consumers actively making the call to 1-800-PRODIGY, 1-800-WORK-OUT, and 1-800-JEEP-EAGLE, far exceeds the more tentative consumer behavior experienced when provided weaker response and access vehicles.  So, 1-800 number brand names and calls to action, trigger an elevated response and a pronounced buying behavior. They attract more callers, who are more qualified in both desire and ability to buy.  Researchers have found that a properly managed toll-free number offers four principal benefits to a company: it confirms customer service orientation; reduces customer service costs; increases customer information; and overcomes area code confusion. All of these factors relate to building strong, long-term relationships with customers while keeping costs low. The 800 number will continue to dominate, as consumers have been familiar with it for 30 years. 

   

VALUE OF A NUMERIC TOLL FREE NUMBER:

• 84% of current Internet users rely on electronic media to search for product or service information in order to make a purchase (Source: InternetTrak). Being able to locate the 800 number on the Internet greatly improves the success rate of any Internet ad or Web site.   HURT911.org  ® the ONLY Personal Injury Attorney Directory on the internet with valuable focused content for anyone HURT in an accident and a matching 1-800 number !

• 84% of current Internet users search for product or service information online in order to make a toll free phone call purchase.

• 1-800 toll free number ads received six times the number of calls than ones using regular numbers according to a study by Bellcore. 

• More than 50 percent of the long-distance calls in the U.S. are toll free calls.

• 90% of Americans say they use toll free numbers.

• 40% of households own computers; 25% have Internet access; 94% have telephones.

HOW MUCH MONEY CAN I MAKE WITH JUST CAR ACCIDENTS?

To see your county's population figure click here:HURT911 map page.  NYS has a population of 18,196,601 with 306,646 motor vehicle accidents and 281,541 people injured or killed in 1998 which means that 1.55% of the population was injured in a motor vehicle accident in 1998.  As an example, a large county such as Nassau County  (Long Island, NY) with 1,305,057 people would cost only $1,631.32/month.  Don't forget that this entitles you to exclusive use of 1-800-HURT-911® for the entire county. 1-800-HURT-911® is a shared use telephone number and unlike co-op telephone numbers, which require you to use their advertising, you will not be sharing it with 32 other attorneys.  If 1.55% of the population 1,305,057 in that county were injured in an accident and you signed up only 1% of those injured (one ten thousandth of the population or one hundredth of one percent of the population or .01%), you would have signed up 202 clients which, if each case settled for only $7,500 and you received only a one third fee, you will have earned you $505,000.00 !  Of course, most cases will settle for much more than $7,500!  With the smallest cases settling for $3,500.00 to $9,500.00 and larger cases settling for as much as $250,000.00, you should be averaging fees of at least $7,500.00 per case and that is excluding the cases worth more than $250,000.00. With an average fee of only $7,500.00, you could easily earn $1,515,000.00 in one year!  Additionally, this figure represents only motor vehicle accidents and does NOT include other accident case types for your office, such as premises, product liability or medical malpractice and you may be earning more than a one third fee in your state.  GET MORE THAN YOUR SHARE! with 1-800-HURT-911®.

In 1992 there were 17,417 accidents in NYC involving collisions between a motor vehicle and a bicycle or pedestrian with 313 fatalities (see Collisions and Fatalities in NYC Traffic Accidents).  This figure does NOT include accidents involving a motor vehicle with another motor vehicle. Assuming that you would have signed up only one thousandth of these accident victims (1-800-HURT-911® will certainly let you compete among 1,000 attorneys), in one year, you would have signed up 17.41 pedestrian and bicycle accident cases, usually with serious injuries including 0.313 fatalities!  Each one of these cases will pay for several years of using 1-800-HURT-911®.  In 1994, there were 40,676 fatalities and 3,215,000 injuries in the U.S. 

According to the National Highway Traffic Safety Administration (NHTSA) there were more than 6.8 million police-reported motor vehicle crashes involving fatalities or serious injuries on our highways in 1996--one every 5 seconds. On average, a person was injured in these crashes every 9 seconds, and someone was killed every 13 minutes (see NHTSA National Automotive Sampling System NASS).  This figure does NOT include other accident case types such as premises, product liability or medical malpractice, all of which you get for your office.  

GET MORE THAN YOUR SHARE OF ACCIDENT CASES !  with 1-800-HURT-911® 

GET THE MOST VALUABLE INJURIES: 

MOTORCYCLE ACCIDENTS

Everyone knows that motorcycle accidents result in horrific injuries.  Motorcycle cases produce the highest income per hour because of the usually serious injuries sustained and the limited insurance polices of the tortfeasor vehicle or uninsured policy.  For example, I recently took a case that two other attorneys turned down, because of bad liability (he was issued a summons for DWI), but my client sustained injuries worth $450,000.  The offending vehicle had a $25,000 policy (GEICO) and I settled the case for the full policy with 1.5 hours start to finish.  That's $5,555 per hour!  Even $300,000 policies will settle quickly with such serious injuries!

HURT911.org ® has secured an exclusive banner and 1st place listing under the category LAWYER FOR BIKERS (banner will appear soon) and the second best banner spot (already in place) on ALL 300+ pages of probably the first and most visited biker web site on the internet, BikeWeekReport.com.   BikeWeekReport.com  averaged 1.1 million hits per month from Jul 2000 to June 2001.  

Additionally, HURT911® has contracted with MidFloridaSporstwear to design a T shirt to give away free to bikers.  MidFloridaSportswear is one of the top designers of biker T shirts and is the officially licensed manufacturer of Bike Week apparel. The T shirt, designed to be a biker favorite so it gets worn and doesn't end up as an oil rag, is made from the finest heavy weight 100% cotton in solid black with a pocket (favored by bikers) and on the back is a large specially designed biker scene together with the 1-800-HURT-911® telephone number appearing twice in a memorable slogan.  The web site address and a skull is on the front pocket.  Shirts will be given away free at Bike Week in Daytona, FL which attracts approximately 500,000 bikers from all over the country.  You can purchase these shirts at $7.50 - 9.50 depending on size, from MidFloridaSporstwear. Check out some of the shirts MidFloridaSporstwear has designed which sell for $18.99 - 24.99 and become collectors items every year.

Back of biker T shirt (looks much better life size)

TRUCK ACCIDENTS:

The High Cost of Truck Accidents
The average cost of a police-reported accident involving a tractor with two or more trailers is $117,309, according to a study issued recently by the Federal Motor Carrier Safety Administration. When there is a fatality, the cost skyrockets to $3.54 million.  "Costs of Large Truck- and Bus-Involved Crashes," done for FMCSA by the Pacific Institute for Research and Evaluation, uses government crash data from 1988 through 1997. Cost estimates include medical expenses, emergency services, property damage, lost productivity and "the monetized value of the pain, suffering, and quality of life that the family loses because of a death or injury."
 

CAN I GET OTHER KINDS OF ACCIDENT CASES?  OF COURSE, ALL CALLS RING DIRECTLY IN YOUR OFFICE!

RATES:

• TOLL FREE Mnemonic Vanity Telephone Rates

• Web Site Rates: BANNERS, PREMIUM Listings & FREE Listings

TOLL FREE MNEMONIC / VANITY TELEPHONE RATES:

• All calls are routed directly to your office and billed to you by the telephone company so you pay only $0.10 per minute for all calls with NO mark up, NO deposit & we pay the set up & termination fees!

• less than $0.0009 per month per person residing in the territories you choose!  Pricing by population allows lawyers in low populated areas like North Dakota to advertise on TV economically. 

• 60 day or long term contracts available!

• 05% discount will be applied to accounts paid 6 months in advance.

• 12% discount will be applied to accounts paid 12 months in advance.

• Call for discounts for Multiple TV markets or your entire state (subject to availability).

• Includes FREE web site listing with FREE search engine optimization for your territory, all worth thousands of dollars. 

Toll Free Vanity numbers are operated by 

1-800-HURT-911, Inc.

42 Davis Lane, Roslyn, NY 11576

Tel.:  516-621-9399

877-367-6966

email: HURT911®

Philip L. Franckel, President

1-800-HURT-911®

1-800-HURT-911 is a number your target audience won't forget and will associate with their being HURT.

EXAMPLE:  A large TV broadcast territory such as Nashville, Tennessee will cost only $1,863.00 per month FOR THE ENTIRE TV BROADCAST TERRITORY, WHICH YOU DO NOT SHARE WITH OTHER ATTORNEYS!  One case that settles for only $13,390 will pay for an entire year's use of the number!

COMPARE:  800 - LAW -9999 charges $1,750.00/month including advertising for each law office, dividing client calls among 32 law offices for total charges of $56,000.00 per month, for Kings County (Brooklyn, NY), an extremely large county with a population of 2,268,297; and they don't even have a web site to drive more calls to your office (a search of their number only produces the HURT911.org web site!).  We would charge only $2,268.29/month, leaving you $53,731.71 to do your own advertising and the right to keep all the clients!

How much will I have to spend on a TV advertising campaign?  TV advertising for lawyers is very inexpensive, even on daytime broadcast TV, because you buy local air time, not national time. Cable TV with local coverage is really inexpensive and can cost as little as $2-5 per ad airing.  A broadcast TV campaign can cost $2,000-20,000 per month. 

• Sign up or call for more info now!  Call Philip L. Franckel toll free: 1-877-367-6966 or 516-621-9399  email: HURT911®  

 1-888-LESIONADO  (Spanish for HURT)

only $ 0.000225 per month per person residing in the county of your choosing.  10% discount if you're using 1-800-HURT-911.  To see your county's population figure click here:HURT911 map page

EXAMPLE:  A large county with a population of 413,280 multiplied by $0.000225 per person per month = only $92.98 per month FOR THE ENTIRE COUNTY, WHICH YOU DO NOT SHARE WITH OTHER ATTORNEYS!  One case that settles for only $3,347 will pay for an entire year's use of the number!

• Sign up or call for more info now!  Call Philip L. Franckel toll free: 1-877-367-6966 or 516-621-9399  email: HURT911®  

1-800-USLAW-911

1-800-USLAW-911 is a number your target audience won't forget and will associate with national prestige.

only $ 0.0009 per month per person residing in the county of your choosing  To see your county's population figure click here:HURT911 map page.  (NYC & LI counties may not be available).

EXAMPLE:  A large county with a population of 413,280 multiplied by $0.0009 per person per month = only $371.95 per month FOR THE ENTIRE COUNTY, WHICH YOU DO NOT SHARE WITH OTHER ATTORNEYS!  One case that settles for only $13,390 will pay for an entire year's use of the number!

• Sign up or call for more info now!  Call Philip L. Franckel toll free: 1-877-367-6966 or 516-621-9399  email: HURT911®  

You decide how to advertise and how much to spend!  You only pay a small monthly fee for the exclusive use in your county of one of the most memorable toll free numbers!  Since you do not buy advertising from us, we do not make a profit on your advertising.  

How much will I have to spend on a TV advertising campaign?  TV advertising for lawyers is very inexpensive, even on daytime broadcast TV, because you buy local air time, not national time. Cable TV with local coverage is really inexpensive and can cost as little as $2-3 per ad showing.  A broadcast TV campaign can cost as little as $2,000-3,000 per month in a small market and as little as $15,000 per month in larger markets.

Radio and Billboards are also very effective forms of advertising and can be inexpensive.  

One of the least expensive and most effective ways to advertise is to leave matchbooks all over town (I advise not to leave them at the courthouse, as I heard someone did).  For just a few hundred dollars, you can buy 10,000 matchbooks.  Check out MatchBooks.com.or JR Sales Corp.  Additionally, HURT911® has contracted with MidFloridaSporstwear to design a T shirt to give away free to bikers.  MidFloridaSportswear is one of the top designers of biker T shirts and is the officially licensed manufacturer of Bike Week apparel. The T shirt, designed to be a biker favorite so it gets worn and doesn't end up as an oil rag, is made from the finest heavy weight 100% cotton in solid black with a pocket (favored by bikers) and on the back is a large specially designed biker scene together with the 1-800-HURT-911® telephone number.  A design is also printed on the front pocket.  You can purchase these shirts at $7.50 each from MidFloridaSporstwear.  Check out some of the shirts MidFloridaSporstwear has designed, which sell for $18.99 and become collectors items every year.

PERSONAL INJURY LAWYER MARKETING WEBSITE RATES:  BANNERS, PREMIUM LISTINGS & FREE PERSONAL INJURY LAW FIRM  LISTINGS:

HURT-911.org ® is operated by 

1-800-HURT-911, Inc.

42 Davis Lane, Roslyn, NY 11576

Tel.:  516-621-9399

        877-367-6966

email: HURT911®

Philip L. Franckel, President

HURT911.org® can also be reached by typing HURT911.com, HURT-911.com, 1800HURT911.com, 1-800-HURT-911.com and many other domain names.

Potential clients with catastrophic injuries who have not yet contacted an attorney have actually been writing to me for information on where to find an attorney!  I didn't believe this would happen for another 10 years, but I have already been getting several potential clients every month.  I have been referring these contacts to their local Bar Association or ATLA, but I would rather send them to your office!

The September, 1999, edition of the ABA's Law Practice and Management Section magazine recommended that the "next step" for attorneys after launching their Website is to list themselves with one or more of the online attorney directories.  Because there are now dozens of directories to choose from, your next logical question should be:  Which directory's business model is most likely to attract new clients to its website so they can find my law firm?  Answer:  HURT911® is the ONLY Attorney Directory on the web exclusively for Personal Injury Accident Victims.  HURT911® is the ONLY Personal Injury Attorney Directory on the web with valuable information for anyone HURT in an accident.  Both HURT911.org® and our page "What to do when you're in an accident" are featured at Lincoln University of the Commonwealth of Pennsylvania in the class SOC 301.01 LAW AND SOCIETY under Civil Wrongs - Torts !

Why are HURT911.org® rates are significantly lower than other attorney directory web sites?

• Since I obtain significant revenue from leasing 1-800-HURT-911 and the web site helps to promote the number to attorneys,  I have an incentive to continuously optimize and increase the size of a web site to remain in the top listings.

• Other attorney directory web sites pay for key word search listings (such as "attorney") for all areas of law which is prohibitively expensive.  Attorney Locate . com has 87 areas of law practice!  HURT911.org® is the largest personal injury research web site and receives thousands of unique visitors each week without spending any money on keyword bidding.  You will get calls and email from qualified potential clients, not annoying email.  If you do personal injury, you don't want to pay for corporate law clients, banking clients or someone looking to sue their neighbor for $300 over some nonsense!  We get quality, not quantity! At other attorney directory web sites, they have to recoup enormous advertising expenses.  For example, to be first in every search result for the key word "lawyer" in July 2001, it would have cost $1.70 every time someone clicked on it for a total of $85,396.10 for the month.  There will be thousands of clicks every month by everyone except people HURT in an accident. 

• While other attorney directory web sites make extra money by dividing counties in to smaller parts consisting of towns or regions, we give you a free listing for your entire TV broadcast territory.  

• Other attorney directory web sites make extra money by dividing personal injury in to 10 or more categories such as Attorney Locate . com which lists the following 10 categories: Auto/Trucking, Aviation, Medical Malpractice, Nursing Home Negligence, Personal Injury, Products Liability, Railroad, Sexual Harassment , Traumatic Brain Injury & Wrongful Death, HURT911.org® gives you everything for free.  Attorney Locate . com wanted to charge me $1,500.00 (June 2001) to renew a 3rd position listing for just one category (I didn't renew).  This would come to $15,000.00 per year for a 3rd position listing for all 10 personal injury categories!  They must be crazy or their costs are real high!  At HURT911.org®  this would cost you nothing.  I designed and built this entire web site working until 2:00am every night for years (maybe I'm crazy).  Because I have NO costs associated with this web site other than advertising it, you save a fortune!

• You can't afford not to advertise here!

HURT911.org®  is the only attorney directory willing to allow access to its statistics!  Check it out here.  While other web sites claim thousands of "hits" per month, this figure is very misleading and unsupported.  

It is misleading because the number of hits can be 10 times the actual number of visitors.  Every time a person goes to a web site, the computer server is instructed to request all the files which make up the page including the background, sound and each graphic or picture on the page.  Most pages have many graphics and when you visit a web site, it could result in 10 or more files being requested to make up that page.  Each file request is counted as a hit.  One visit can result in 10 hits. The important figure is the number of visitors, not the number of hits!  

Their claims are unsupported because no other web site allows access  to its usage statistics.  I have been studying search engine optimization techniques and without spending one dollar, I have succeeded in obtaining a substantial number of visitors every day.  

Advertising Tips & Information Links:

• What Personal Injury Lawyers Should Know BEFORE Advertising by Philip L. Franckel, Esq., President 1-800-HURT-911, Inc.

• Testing a Lawyer Advertising TV Campaign, How Long to Test? by Philip L. Franckel, Esq., President 1-800-HURT-911, Inc.

• How to Grow Your Personal Injury Law Firm Aggressively by Philip L. Franckel, Esq., President 1-800-HURT-911, Inc.

• How a Personal Injury Lawyer Can Get New Clients Without Spending a Lot of Money on Advertising by Philip L. Franckel, Esq., President 1-800-HURT-911, Inc.

• Yellow Page Advertising For Lawyers, Cost Effective? by Philip L. Franckel, Esq., President 1-800-HURT-911, Inc.

• Should Your Law Firm Have A Web Site? by Philip L. Franckel, Esq., President 1-800-HURT-911, Inc.

• How to Pick A Domain Name For Your Law Firm Web Site by Philip L. Franckel, Esq., President 1-800-HURT-911, Inc.

• 1-800 Vanity Telephone Numbers, What Are They Worth? by Philip L. Franckel, Esq., President 1-800-HURT-911, Inc.

• Direct Response Advertising and Branding, What You Should Know by Philip L. Franckel, Esq., President 1-800-HURT-911, Inc.

• Should Lawyers Be Allowed To Advertise? by Philip L. Franckel, Esq., President 1-800-HURT-911, Inc.

• Basic Ethics For Lawyer Advertising by Philip L. Franckel, Esq., President 1-800-HURT-911, Inc.

• Marketing Your Practice with Television For certain practice areas, television advertising is the most powerful, immediate and effective form of marketing.

• 7 TV Advertising Tips for Lawyers

• Hiring An Advertising or PR Agency

• Writing Your Ad Copy If you're an accountant or a lawyer or a consultant with a marketing program, you don't have to know how to write an ad, but you should know some things about how to judge one written for you. Bruce Marcus, Marcus Letter.

• 10 Common Faults of Baaad Law Firm Advertisements

• Ten Myths that Impede Marketing Success We're in the law business? No. Maybe in other times, but not now. In today's competitive climate, we're in the marketing business, and practicing law is what we do to serve our markets. Bruce Marcus, Marcus Letter.
• Marketing Mistakes Lawyers Make Lawyers who rely on traditional marketing methods are fast discovering that many "time-proven methods" no longer work. Lawyers could dramatically improve their marketing results by avoiding the following mistakes and heeding this up-dated advice. Trey Ryder, Lawyer Marketing Advisor Web Site.

• Attorney Advertising on the Internet This page developed by Robert F. Bodi for a Cyberlaw class at The University of Akron - School of Law.

• NYS Bar Journal - Capra Report:  or see the report Capra Report P.12 Lawyer Advertising:  "...most injured victims, who are entitled to recovery, do not pursue a legal remedy.  It is highly probable that many of these victims do not pursue a remedy because they do not know how--they do not know a lawyer, and they feel that trying to find and use legal services would be extremely difficult and expensive. This is where advertising comes in. "
• Ethics Rules for Lawyer Advertising - An ABA website links to ethics rules governing lawyer advertising and marketing for 42 states.
• Internet Ethic Questions - information on Internet-related ethics issues with links to state ethics opinions.